Recently I found a pair of white jeans that fit me perfect but talked myself out of purchasing them because they just weren’t in the budget. My girlfriends were with me at the time and continued to tell me how great they were and how I should have bought them because “how often do you find something that fits that good?”
A few days later, I talked myself into going back to the boutique just to see if they still had my size. Yea, they did.! So, for $100 I had a new pair of jeans that fit really good. As soon as I got them home, I was excited to see that I had many tops that looked great with them.
But, there was a problem; I had no shoes that would work. I couldn’t waste the $100 dollars that I had spent on the jeans, could I? Noooooo way, I had to immediately go in search of shoes that would enable me to actually wear the jeans. After a quick run to the mall, I found the perfect shoes to compliment the jeans and complete the ensemble. So, by my logic, I spent $85 on a new pair of shoes in order to save the $100 that I had spent on the jeans. Because without the shoes, the $100 on the jeans would have been totally wasted. Right? You follow my reasoning here, don’t you? This is economics 101.